New and old forces in modern elections

Hisham Abdel-Rahman Mark Choueke Carole Cadwalladr Eloise Todd Matthew Goodwin

Lecture Hall

May 13th, 2017, 12:15 pm - 1:00 pm


The web has made elections far more complex that they ever used to be. Is big data hijacking our democracy?

The web has made elections far more complex than they ever used to be. Data from people’s searches can be used to influence voting on a massive scale, and new techniques of tactical voting are deployed to manipulate the outcome of an election, as was shown when Justin Trudeau was elected in Canada. But can tactical voting really make any difference in Britain? Paul Whiteley and Matthew Goodwin unveil research from their book Why Britain Voted to Leave the European Union, which shows that the divisions in the UK are deeper and older than most believed and that the split between the people in favour of remaining in the EU who voted in the referendum is about the same for those who did not vote.

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